- Luxury housing has moved beyond being a mere status symbol to embody comfort, convenience, and sophistication, with a strong emphasis on privacy, exclusivity, and modern urban living. Modern luxury homes reflect refined lifestyles blending design with intelligent functionality and personalized experiences.
- Luxury housing’s growth is driven by strong economic growth, comparable products, changing customer profile, growth & increased transparency in real estate are some of the key factors driving the growth of luxury housing in India.
- The Primary target audience for the luxury homes are the HNIs, UHNIs and the NRIs.
- When making a purchase decision, luxury homebuyers prioritize Location, Developer reputation, Privacy, Scope for Customization, Amenities & Exclusivity Additionally, technology integration, sustainability features, and strong property appreciation potential have become defining considerations for this segment.
- This article explores the evolving priorities of luxury homebuyers, the factors shaping market growth, and the new dimensions of value that define India’s luxury residential real estate in 2025.
